Understanding Frizz: What Causes It and How Keratin Helps
Keratin is a fibrous structural protein naturally found in hair, skin, and nails. Over time, external aggressors like heat styling, chemical processing, and pollution can strip hair of this essential protein, leading to weak, frizz-prone strands. A professional keratin treatment works by: Rebuilding lost protein to strengthen hair structure. Sealing the hair cuticle to prevent […]
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